If you haven’t already heard, October is Black Movie Month. Black Movie Month (BMM) is an online campaign to rally global audiences in support of Black Cinema. Its purpose is “to celebrate and heighten awareness of films made by andabout persons of African descent, and stimulate sales of Black movies across variedplatforms, demonstrating the economic viability and influence of Black audiences.”
The initiative will be centered on the following six calls to action:
- Go see a movie
- Buy DVDs
- Stay Informed
- Engage in dialogue
- Make your movie (or support someone else’s)
- Speak up: Add your name to a petition to Hollywood studios
Throughout the month of October consumers can visit www.blackmoviemonth.com to participate in trivia contests, find recommendations on film-related articles and books, chat live and learn about upcoming theatrical, DVD and digital releases.
BMM is sponsored by Film Life, Inc. Black Enterprise Magazine is the official media partner.
Question: What do you think about this initiative called Black Movie Month? Do you think it can be successful? Do you think this is the best way to get Hollywood’s attention? Do you think it’s worth the effort? You can leave a comment by clicking here.